FRESH Blog POsts

Jul 1, 2022
3 min

📹 Video Blog: Using Google's Free 'My Business' Tools to Engage Local Customers

discusses ways that local brands can create and maintain an engaging Google Business profile, making it easier for customers to find them.

Jun 7, 2022
3 min

How Brands Can Celebrate Pride Month Without Pandering

Don't Pander. Find out how your business can be an ally, without trying to profit on years of hard-fought battles that still exist today.

Apr 12, 2022
4 min

How Businesses Choose The Right Social Networks

Nobody has time to manage 10+ social accounts while expecting quality engagement across all of them. So how can businesses make sure they’re

Apr 8, 2022
2 min

Most Effective Ways to Re-Engage Customers

When it comes to building digital awareness for small businesses, reengagement is key. We've outlined the most effective re-engagement tools

Mar 21, 2022
3 min

Here’s How to Make Use of Your Business Data to Increase Revenue

Data has become an increasingly important tool for businesses to better understand and speak to their customers - but with so many data...

Mar 15, 2022
2 min

  TikTok has Finally Enabled Local Geo-Targeting for Advertisers

The addition of City & DMA targeting to TikTok ads means that local advertisers can start to develop their following amongst the app’s users

Mar 14, 2022
2 min

3 Ways to Build Content using Google Trends

Google Trends is a powerful tool that analyzes all of the search queries that happen on Google, and gives detailed views for search terms

Feb 10, 2022
3 min

So Your Website is Finished - Now What?

Businesses over the past decade have had to shift their thinking to a “digital first” strategy, with the organization’s website being the...

Jan 31, 2022
2 min

Too Busy to Blog? 3 Ways to Easily Generate Content

Running a business is hard work - and trying to create engaging content on a regular schedule can add a lot of unnecessary stress to...

Jan 15, 2022
3 min

Our Top 5 Digital Tools to Increase Business Revenue

These days, business owners are inundated with options for maintaining their online presence. There are countless platforms that profess...

Jan 10, 2022
1 min

Fresh Squeeze Digital Turns 2!

Happy 2022! The dawn of a new year is a time for reflection, planning, and optimization for the year to come. It's also our anniversary...

Aug 5, 2021
1 min

Time for a career change? Check out Chicago's 5-week career fair

According to the press release, 'Hire Chicago' aims at readying residents and employers for the post-pandemic, new economy. It's no...

Mar 24, 2021
2 min

Introducing No Minimums, No Commitments on Digital-Out-Of-Home (DOOH) Campaigns

Digital-Out-of-Home (or DOOH) advertising is quickly becoming one of the fastest growing marketing mediums in the U.S., with Programmatic...

Feb 23, 2021
3 min

Digital Audio Ads Are Finally Becoming Addressable

More addressable audio ads result in more memorable connections between small businesses and the listeners that matter most to them.

Mar 26, 2020
2 min

Tips for Prospecting New Business in the COVID19 Pandemic

Marketers are among many who are struggling to prospect new business right now. How can they get their sales back on track during COVID19?

Mar 25, 2020
1 min

Teletherapy Searches on Google Up 30x Due to COVID19

Homebound citizens are turning to new forms of self-care in order to maintain their sanity, including virtual therapy appointments.

Mar 10, 2020
3 min

Your Handy Checklist for Starting a Facebook Page

So you've been putting off starting a Facebook Page for your brand - but why? How many users does Facebook even have?