Social Media Marketing

Build trust, credibility, and engagement across today's most popular social media applications

Is Social Media Really Worth It?

Small businesses typically have limited resources - so social media can seem like a daunting, thankless task.

However, not every website visitor is ready to become a paying customer - so it's important for brands to have a place to engage its current and future customers.

Quick Facts:
 

• Nearly 80% of US adults have at least one social media profile - placing social among the most expansive ways for brands to engage with their audience
   

• In 2020, 1.3 million new users joined social media daily
   

• The average person bounces between 7 different social media networks per month

Engage Across Every App & Device

Audience Data Drives Results

Social media provides brands with unparalleled consumer reach - but going in without a meaningful strategy isn't sustainable.

​

We start by identifying which devices & platforms your ideal audience is on. This guides our audience-building strategy, which in-turn guides your messaging strategy. 

Video Increases Engagement

Since the early days of television, video has captivated the imagination - inspiring incredible, innovative ways to consume video content. Social video is growing especially rapidly, presenting an opportunity for online advertisers.

• The amount of video content consumed online has almost doubled since 2018*
   

• 92% Of marketers say that it's an important tactic in their digital marketing strategy.*
   

• 94% Of marketers say video helps build understanding of their product or service.*

​

Source: Wyzowl - 'State of Video Marketing Report'

Messaging Strategies Built for Engagement

Each social network offers its own variety of audience profiling.

Our strategists look at more than the demographic data - they take into account the psychographics and connotative reasonings of your customers. This builds a more comprehensive audience profile for expanding your social reach.

The complexities of audience data are never-ending, but having a solidified strategy in place for each social media platform creates a clear roadmap for quality engagement.

Retarget Website Visitors on Social

With new, qualified traffic flowing to your site, your brand has an opportunity to re-engage those visitors on social media apps. Our tools allow brands to retarget those high-value site visitors with tailored, page-level messaging that encourages sales and builds lifelong customer relationships.

How it Works:

Get in touch today for a free consultation on your brand's social media strategy.